We outsource a lot of the marketing tech and website related work so marketing i... | Hacker News

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jtwaleson on April 12, 2022 | parent | context | favorite | on: Zapier: A $5B Unbundling Opportunity

We outsource a lot of the marketing tech and website related work so marketing is not blocked by our own development team. We don’t see marketing tech and our Wordpress website as our “secret sauce”. The devs are just focused on product development.

iamacyborg on April 12, 2022 [–]

Does your product not generate data that would be useful for the marketing team?

jtwaleson on April 13, 2022 | [–]

Yes, and we do try to prioritize work on data exporting :)

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